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SiGMA North America 2026 in Mexico: What to Expect from the Event
SiGMA North America 2026 is scheduled for September 1‑3, 2026 in Mexico City. Expected attendance includes 4,000 delegates, 1,000 operators, 150 speakers, and 200 exhibitors and sponsors gathering at the Centro Banamex exhibition floor.
Key Panels and Topics
In the conference program, the following panels will be featured: «The Role of Global Operators in Mexico's iGaming Market» with Victor Arias, Christian Gomez Villoy, and German Sarmiento; «Predictive Gaming: The Future of AI Personalization» with Mauricio Soto and Javier Troncoso; «Affiliate Marketing 2027: AI, Data, and Personalization» with Fernanda Figueroa; and «The Battle for Identity in Mexico: Growth, Fraud, and KYC in a Market of 8 Million Players».
Awards, Pitch Session, and Affiliate Retreat
On September 1, the SiGMA North America Awards ceremony and SiGMA Pitch will take place, showcasing innovative startups to investors and industry leaders. Following the conference, from September 4 to 6, interested participants can join the affiliate retreat in Cancún.
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